Advertisement

Author Topic: Bear market and bored ape NFT?? Not bad for a teen that mows lawn, respect!  (Read 510 times)

0 Members and 2 Guests are viewing this topic.

Offline theking

  • Elite Poster
  • *****
  • Posts: 58885
  • Respect: +1322
    • View Profile
This 18-year-old just raked in $700,000 of revenue selling Bored Ape toys — and NFT holders say the physical replicas reinforce their attachment to digital identities.


Even during a crypto bear market when non-fungible token sales are down, the price of one Bored Ape Yacht Club NFT still remains above six figures while Bored Ape holders party at Ape Fest and NFT.NYC this week.

But for all the hype around the digital assets, 18-year-old Ricky da Luz discovered how to tap into the space with physical items. A passionate toy designer, he began messaging Bored Ape NFT holders on Twitter, offering to make them toy replicas of their Apes for free. 

Before launching IsmToys, he saved about $10,000 mowing lawns and used that capital to make the initial free toys to give to people in the Bored Ape community, da Luz told Insider at the NFT.NYC conference Thursday.

His first Bored Ape toy was commissioned in January for about $400. Fast forward today, and he is the founder of IsmToys, which he runs with his dad, Tony da Luz, and a team of six staff.



Like this post: 0

Adverstisement

 

Advertisements