I still grill as usual but less and less folks are grilling these days because

[theking]

...the price of meat has gone up so much in just the last few years so it's just not economically feasible for them anymore  :

sizzling out? Americans binged on grills during the pandemic

Americans binged on grills during the pandemic, but the barbecue industry now faces a number of threats, including high meat prices and interest rates on top of economic uncertainty. Many feel no need to upgrade fairly recent purchases.