Does Joey Chestnut need a rival to elevate Nathan's Hot Dog Contest?
Joey Chestnut can destroy a hot dog almost as fast as he can obliterate suspense at the annual Nathan's Hot Dog Eating Contest on July 4.
This year, oddsmakers give Chestnut, the 17-time champion, about a 95% probability of winning the contest. Also, Polymarket gives him only a 9% chance of breaking his own record for eating 76 hot dogs and buns during the 10-minute contest.
That means the contest likely will play out as usual -- Chestnut cruising to victory by a margin of at least 10 hot dogs to the cheers of thousands of spectators and more than a million TV viewers.
Yet no one sounds concerned about the possibility of shrinking crowds on Coney Island or declining TV viewership during ESPN's broadcast