pseudo,
The Korean doesn't fit the Asian stereotype that Americans have on Asians that's why hasn't made it here. That's why I love the Hmong rappers style because it DOES fit the stereotype. In fact, I think he should play it up even more but not to the point that it's just a joke. Geek Chic, I say!
This is why black rappers look the way they do. They must fit the stereotype because that's what their white audience wants. White teen boys want to be voyeurs into a world that is opposite of theirs. They're going through that period of teen angst and rebellion against the system. They don't want to hear a preppy black guy rap about suburbia.
i completely agree with your take on asian rappers.
finally someone who gets it!
that is the reason why jin failed.
americans are not ready for a "thuggish" asian rapper.
but they are ready for a hipster, nerdy asian rapper.
that is what dumbfoundead is, and represents well.
that's why he is as popular as he is.
probably the MOST well known asian rapper, besides geologic of blue scholars.
what i'm saying about about david yang is that, he doesn't quite do hipster or nerdy well enough. yet.
with a little polishing up on his image. yes, he might be noticed.
but because he can't quite carry the asian community, mainly because he is still young and doesn't have the "swag" that is necessary, i don't feel he will take it even as far as dumbfounded, or even independent, underground rappers like offwhyte and cool calm pete.
i know it's extremely petty and aesthetics, but coming from a marketing background, and studying in depth, american media and the entertainment industry, david's hair and clothes are just not "cool" enough to bank off of american youth. his style is just not quite hip enough to be hip, nor nerdy enough to be nerdy. does that make sense?